{"reference": {"slug": "rolex-submariner-126610ln", "brand": "Rolex", "ref": "126610LN", "model": "Submariner Date", "case_material": "Stainless Steel", "url": "https://mostexpensivewatches.net/reference/rolex-submariner-126610ln"}, "lang": "ja", "url": "https://mostexpensivewatches.net/ja/alternatives/rolex-submariner-126610ln", "reference_url": "https://mostexpensivewatches.net/ja/reference/rolex-submariner-126610ln", "review_url": "https://mostexpensivewatches.net/ja/review/rolex-submariner-126610ln", "listing_stats": {"count": 290, "median": 14100.0, "low": 7800.0, "high": 115000.0, "brands": 1, "merchants": 2}, "auction_comp_count": 0, "alternatives": [{"reference": {"slug": "rolex-air-king-126900-new-generation", "brand": "Rolex", "ref": "126900", "model": "Air-King", "case_material": "Stainless Steel", "url": "https://mostexpensivewatches.net/reference/rolex-air-king-126900-new-generation"}, "score": 18, "why_compare": "Same rolex collector universe; shared search intent: rolex, stainless; similar steel case profile.", "listing_stats": {"count": 60, "median": 4750.0, "low": 3400.0, "high": 12825.0, "brands": 1, "merchants": 3}, "top_listing": {"id": "h_15842666119513", "brand": "Rolex", "model": "Rolex Oyster Perpetual Air-King Gilt dial in 9k yellow gold ref. 1002", "reference": "1002", "year": null, "case_material": "18k Yellow Gold", "case_size_mm": 40.0, "movement": "Automatic", "complications": [], "condition": "excellent", "box_papers": "full_set", "price_usd": 10900.0, "currency": "USD", "merchant_slug": "bulang-and-sons", "merchant_url": "https://bulangandsons.com/products/rolex-oyster-perpetual-air-king-gilt-dial-in-9k-yellow-gold-ref-1002-w3429", "image_url": "https://cdn.shopify.com/s/files/1/0961/8613/8969/files/W-3429RolexOysterPerpetualAir-KingGiltdialin9kyellowgoldref1002_194_1x1_4297d145-e0ed-48ff-b722-592af1b9a4df.jpg?v=1762352228", "title": "Rolex Rolex Oyster Perpetual Air-King Gilt dial in 9k yellow gold ref. 1002", "description": " Guys, look at this watch! 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And let’s not forget that super cool Air-King font and the sharp dauphine hand", "listed_at": "2026-05-18T08:05:41+02:00", "in_stock": true, "url": "https://mostexpensivewatches.net/listing/h_15842666119513", "outbound_url": "https://bulangandsons.com/products/rolex-oyster-perpetual-air-king-gilt-dial-in-9k-yellow-gold-ref-1002-w3429", "affiliate_network": "none", "outbound_available": true}, "auction_comp_count": 0, "review_url": "https://mostexpensivewatches.net/ja/review/rolex-air-king-126900-new-generation", "alternatives_url": "https://mostexpensivewatches.net/ja/alternatives/rolex-air-king-126900-new-generation"}, {"reference": {"slug": "rolex-daytona-6262-vintage-chronograph", "brand": "Rolex", "ref": "6262", "model": "Cosmograph Daytona", "case_material": "Stainless Steel", "url": "https://mostexpensivewatches.net/reference/rolex-daytona-6262-vintage-chronograph"}, "score": 18, "why_compare": "Same rolex collector universe; shared search intent: rolex, stainless; similar steel case profile.", "listing_stats": {"count": 19, "median": 84900.0, "low": 19350.0, "high": 199000.0, "brands": 1, "merchants": 2}, "top_listing": {"id": "h_15974695371097", "brand": "Rolex", "model": "Rolex Cosmograph Daytona 6262 Exotic White Dial", "reference": "6262", "year": null, "case_material": "Stainless Steel", "case_size_mm": 40.0, "movement": "Automatic", "complications": [], "condition": "excellent", "box_papers": "full_set", "price_usd": 199000.0, "currency": "USD", "merchant_slug": "bulang-and-sons", "merchant_url": "https://bulangandsons.com/products/rolex-cosmograph-daytona-6262-exotic-white-dial-w3423", "image_url": "https://cdn.shopify.com/s/files/1/0961/8613/8969/files/W-3423RolexCosmographDaytonaexoticwhitedialref6262_252_1x1_359f90df-b668-4ccf-ae82-02315d9e808f.jpg?v=1764841079", "title": "Rolex Rolex Cosmograph Daytona 6262 Exotic White Dial", "description": " One of the most iconic wristwatch models in history is the Rolex Daytona. 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The entire line of 4-digit Daytona references is celebrated for their rarity, beauty, and collectibility, with a particular dial layout known as the “grail”- the so-called exotic dials ! \n   \n Many enthusiasts are already ", "listed_at": "2026-05-18T08:05:41+02:00", "in_stock": true, "url": "https://mostexpensivewatches.net/listing/h_15974695371097", "outbound_url": "https://bulangandsons.com/products/rolex-cosmograph-daytona-6262-exotic-white-dial-w3423", "affiliate_network": "none", "outbound_available": true}, "auction_comp_count": 1, "review_url": "https://mostexpensivewatches.net/ja/review/rolex-daytona-6262-vintage-chronograph", "alternatives_url": "https://mostexpensivewatches.net/ja/alternatives/rolex-daytona-6262-vintage-chronograph"}, {"reference": {"slug": "rolex-daytona-6263-big-red", "brand": "Rolex", "ref": "6263", "model": "Cosmograph Daytona Big Red", "case_material": "Stainless Steel", "url": "https://mostexpensivewatches.net/reference/rolex-daytona-6263-big-red"}, "score": 18, "why_compare": "Same rolex collector universe; shared search intent: rolex, stainless; similar steel case profile.", "listing_stats": {"count": 22, "median": 77450.0, "low": 6400.0, "high": 199000.0, "brands": 1, "merchants": 3}, "top_listing": {"id": "h_15974695371097", "brand": "Rolex", "model": "Rolex Cosmograph Daytona 6262 Exotic White Dial", "reference": "6262", "year": null, "case_material": "Stainless Steel", "case_size_mm": 40.0, "movement": "Automatic", "complications": [], "condition": "excellent", "box_papers": "full_set", "price_usd": 199000.0, "currency": "USD", "merchant_slug": "bulang-and-sons", "merchant_url": "https://bulangandsons.com/products/rolex-cosmograph-daytona-6262-exotic-white-dial-w3423", "image_url": "https://cdn.shopify.com/s/files/1/0961/8613/8969/files/W-3423RolexCosmographDaytonaexoticwhitedialref6262_252_1x1_359f90df-b668-4ccf-ae82-02315d9e808f.jpg?v=1764841079", "title": "Rolex Rolex Cosmograph Daytona 6262 Exotic White Dial", "description": " One of the most iconic wristwatch models in history is the Rolex Daytona. 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The entire line of 4-digit Daytona references is celebrated for their rarity, beauty, and collectibility, with a particular dial layout known as the “grail”- the so-called exotic dials ! \n   \n Many enthusiasts are already ", "listed_at": "2026-05-18T08:05:41+02:00", "in_stock": true, "url": "https://mostexpensivewatches.net/listing/h_15974695371097", "outbound_url": "https://bulangandsons.com/products/rolex-cosmograph-daytona-6262-exotic-white-dial-w3423", "affiliate_network": "none", "outbound_available": true}, "auction_comp_count": 3, "review_url": "https://mostexpensivewatches.net/ja/review/rolex-daytona-6263-big-red", "alternatives_url": "https://mostexpensivewatches.net/ja/alternatives/rolex-daytona-6263-big-red"}, {"reference": {"slug": "rolex-daytona-paul-newman-6239", "brand": "Rolex", "ref": "6239", "model": "Daytona 'Paul Newman' (vintage)", "case_material": "Stainless Steel", "url": "https://mostexpensivewatches.net/reference/rolex-daytona-paul-newman-6239"}, "score": 18, "why_compare": "Same rolex collector universe; shared search intent: rolex, stainless; similar steel case profile.", "listing_stats": {"count": 5, "median": 54900.0, "low": 51900.0, "high": 79900.0, "brands": 1, "merchants": 1}, "top_listing": {"id": "h_16007272464729", "brand": "Rolex", "model": "Rolex Cosmograph Daytona Tropical Dial ref. 6239", "reference": "6239", "year": null, "case_material": "Stainless Steel", "case_size_mm": 40.0, "movement": "Automatic", "complications": ["GMT / Dual Time"], "condition": "excellent", "box_papers": "full_set", "price_usd": 79900.0, "currency": "USD", "merchant_slug": "bulang-and-sons", "merchant_url": "https://bulangandsons.com/products/rolex-cosmograph-daytona-tropical-dial-ref-6239-w3537", "image_url": "https://cdn.shopify.com/s/files/1/0961/8613/8969/files/W-3537RolexDaytona6239TropicalEyesChestnutbrowneyes_0020_1x1_969b2fc8-71b1-43fb-8019-3fdd2de5bdec.jpg?v=1772712849", "title": "Rolex Rolex Cosmograph Daytona Tropical Dial ref. 6239", "description": " Rolex has more iconic wristwatches than any other brand when you think about it—from the archetype of the dive watch, the Submariner, to the President’s watch, the Day-Date, to the pilot’s watch created for Pan American Airways, the GMT-Master. Add the Explorer, the Datejust… yet no model from the Genevan manufacturer captures collectors’ hearts quite like the Daytona! \n   \n The watch we now know", "listed_at": "2026-05-18T08:05:39+02:00", "in_stock": true, "url": "https://mostexpensivewatches.net/listing/h_16007272464729", "outbound_url": "https://bulangandsons.com/products/rolex-cosmograph-daytona-tropical-dial-ref-6239-w3537", "affiliate_network": "none", "outbound_available": true}, "auction_comp_count": 1, "review_url": "https://mostexpensivewatches.net/ja/review/rolex-daytona-paul-newman-6239", "alternatives_url": "https://mostexpensivewatches.net/ja/alternatives/rolex-daytona-paul-newman-6239"}, {"reference": {"slug": "rolex-daytona-116500", "brand": "Rolex", "ref": "116500LN", "model": "Daytona Ceramic", "case_material": "Stainless Steel", "url": "https://mostexpensivewatches.net/reference/rolex-daytona-116500"}, "score": 18, "why_compare": "Same rolex collector universe; shared search intent: rolex, stainless; similar steel case profile.", "listing_stats": {"count": 16, "median": 28700.0, "low": 23200.0, "high": 49950.0, "brands": 1, "merchants": 2}, "top_listing": {"id": "h_15751344292185", "brand": "Rolex", "model": "Rolex Daytona 116518LN Yellow Gold Case Ceramic Bezel Full Set", "reference": "W-1837", "year": null, "case_material": "18k Yellow Gold", "case_size_mm": 40.0, "movement": "Automatic", "complications": [], "condition": "excellent", "box_papers": "full_set", "price_usd": 49950.0, "currency": "USD", "merchant_slug": "bulang-and-sons", "merchant_url": "https://bulangandsons.com/products/rolex-daytona-116518ln-yellow-gold-case-ceramic-bezel-full-set-w1837", "image_url": "https://cdn.shopify.com/s/files/1/0961/8613/8969/files/W-1837RolexDaytonaYellowGoldOysterFlexRef116518LN_23_1x1_fccfa398-a525-439e-a6bd-a52f73fb73c1.jpg?v=1756205426", "title": "Rolex Rolex Daytona 116518LN Yellow Gold Case Ceramic Bezel Full Set", "description": "  Summer flex on Oysterflex…  \n The Daytona Perpetual has become one of the most sought-after watches by collectors, especially examples with the in-house movement, the mighty Calibre 4130. \n This is one of the latest versions of the Daytona in yellow gold with a ceramic bezel and we believe this would be one of the coolest watches you could wish for this summer! The champagne dial is perfect cond", "listed_at": "2026-05-18T08:05:50+02:00", "in_stock": false, "url": "https://mostexpensivewatches.net/listing/h_15751344292185", "outbound_url": null, "affiliate_network": "none", "outbound_available": false, "similar_url": "https://mostexpensivewatches.net/search?q=Rolex%20W-1837"}, "auction_comp_count": 0, "review_url": "https://mostexpensivewatches.net/ja/review/rolex-daytona-116500", "alternatives_url": "https://mostexpensivewatches.net/ja/alternatives/rolex-daytona-116500"}, {"reference": {"slug": "rolex-explorer-ii-226570-polar", "brand": "Rolex", "ref": "226570", "model": "Explorer II Polar", "case_material": "Stainless Steel", "url": "https://mostexpensivewatches.net/reference/rolex-explorer-ii-226570-polar"}, "score": 18, "why_compare": "Same rolex collector universe; shared search intent: rolex, stainless; similar steel case profile.", "listing_stats": {"count": 27, "median": 11300.0, "low": 9900.0, "high": 13800.0, "brands": 1, "merchants": 2}, "top_listing": {"id": "h_6851990683723", "brand": "Rolex", "model": "Rolex Explorer II 226570", "reference": "226570", "year": null, "case_material": "Stainless Steel", "case_size_mm": 40.0, "movement": "Automatic", "complications": [], "condition": "excellent", "box_papers": "full_set", "price_usd": 13800.0, "currency": "USD", "merchant_slug": "hodinkee", "merchant_url": "https://shop.hodinkee.com/products/rolex-explorer-ii-226570-10-10-rol-13mdey", "image_url": "https://cdn.shopify.com/s/files/1/0146/0732/products/Rolex-Explorer-II-226570-10-10-ROL-13MDEY-8abf06733ad0_31e8b7fb-824c-4063-a31e-d0223723dcd4.jpg?v=1697117711", "title": "Rolex Rolex Explorer II 226570", "description": "This pre-owned Rolex Explorer II 226570 watch is in excellent condition. During our quality control check, any necessary adjustments are made to ensure the watch is functioning as intended. The watch is Crown &amp; Caliber Certified Authentic and comes backed by our 2-year warranty.", "listed_at": "2026-05-18T02:04:14-04:00", "in_stock": false, "url": "https://mostexpensivewatches.net/listing/h_6851990683723", "outbound_url": null, "affiliate_network": "none", "outbound_available": false, "similar_url": "https://mostexpensivewatches.net/search?q=Rolex%20226570"}, "auction_comp_count": 0, "review_url": "https://mostexpensivewatches.net/ja/review/rolex-explorer-ii-226570-polar", "alternatives_url": "https://mostexpensivewatches.net/ja/alternatives/rolex-explorer-ii-226570-polar"}, {"reference": {"slug": "rolex-gmt-master-126710blro", "brand": "Rolex", "ref": "126710BLRO", "model": "GMT-Master II 'Pepsi'", "case_material": "Stainless Steel", "url": "https://mostexpensivewatches.net/reference/rolex-gmt-master-126710blro"}, "score": 18, "why_compare": "Same rolex collector universe; shared search intent: rolex, stainless; similar steel case profile.", "listing_stats": {"count": 56, "median": 17250.0, "low": 10400.0, "high": 35500.0, "brands": 1, "merchants": 2}, "top_listing": {"id": "h_6851766911051", "brand": "Rolex", "model": "Rolex GMT-Master II Pepsi 126719", "reference": "126719", "year": null, "case_material": "Stainless Steel", "case_size_mm": 40.0, "movement": "Automatic", "complications": ["GMT / Dual Time"], "condition": "excellent", "box_papers": "full_set", "price_usd": 35500.0, "currency": "USD", "merchant_slug": "hodinkee", "merchant_url": "https://shop.hodinkee.com/products/rolex-gmt-master-ii-126719-10-10-rol-rfbqm2", "image_url": "https://cdn.shopify.com/s/files/1/0146/0732/products/Rolex-GMT-Master-II-126719-10-10-ROL-RFBQM2-b831f9ce230a.jpg?v=1696546711", "title": "Rolex Rolex GMT-Master II Pepsi 126719", "description": "This pre-owned Rolex GMT-Master II 126719 watch is in excellent condition. During our quality control check, any necessary adjustments are made to ensure the watch is functioning as intended. The watch is Crown &amp; Caliber Certified Authentic and comes backed by our 2-year warranty.", "listed_at": "2026-05-18T02:04:14-04:00", "in_stock": false, "url": "https://mostexpensivewatches.net/listing/h_6851766911051", "outbound_url": null, "affiliate_network": "none", "outbound_available": false, "similar_url": "https://mostexpensivewatches.net/search?q=Rolex%20126719"}, "auction_comp_count": 0, "review_url": "https://mostexpensivewatches.net/ja/review/rolex-gmt-master-126710blro", "alternatives_url": "https://mostexpensivewatches.net/ja/alternatives/rolex-gmt-master-126710blro"}, {"reference": {"slug": "rolex-milgauss-116400gv-z-blue", "brand": "Rolex", "ref": "116400GV", "model": "Milgauss Z-Blue", "case_material": "Stainless Steel", "url": "https://mostexpensivewatches.net/reference/rolex-milgauss-116400gv-z-blue"}, "score": 18, "why_compare": "Same rolex collector universe; shared search intent: rolex, stainless; similar steel case profile.", "listing_stats": {"count": 19, "median": 10750.0, "low": 8600.0, "high": 14900.0, "brands": 1, "merchants": 2}, "top_listing": {"id": "h_6937559269451", "brand": "Rolex", "model": "Rolex Milgauss 116400GV", "reference": "10-21-ROL-FLXZCP", "year": null, "case_material": "Stainless Steel", "case_size_mm": 40.0, "movement": "Automatic", "complications": [], "condition": "excellent", "box_papers": "full_set", "price_usd": 14900.0, "currency": "USD", "merchant_slug": "hodinkee", "merchant_url": "https://shop.hodinkee.com/products/rolex-milgauss-116400gv-10-21-rol-flxzcp", "image_url": "https://cdn.shopify.com/s/files/1/0146/0732/products/Rolex-Milgauss-116400GV-10-21-ROL-FLXZCP-8fc7dd937042.jpg?v=1707322071", "title": "Rolex Rolex Milgauss 116400GV", "description": "This pre-owned Rolex Milgauss 116400GV watch is in very good condition. During our quality control check, any necessary adjustments are made to ensure the watch is functioning as intended. The watch is Crown &amp; Caliber Certified Authentic and comes backed by our 1-year warranty.", "listed_at": "2026-05-18T02:02:08-04:00", "in_stock": false, "url": "https://mostexpensivewatches.net/listing/h_6937559269451", "outbound_url": null, "affiliate_network": "none", "outbound_available": false, "similar_url": "https://mostexpensivewatches.net/search?q=Rolex%2010-21-ROL-FLXZCP"}, "auction_comp_count": 0, "review_url": "https://mostexpensivewatches.net/ja/review/rolex-milgauss-116400gv-z-blue", "alternatives_url": "https://mostexpensivewatches.net/ja/alternatives/rolex-milgauss-116400gv-z-blue"}, {"reference": {"slug": "rolex-sea-dweller-126600-red-text", "brand": "Rolex", "ref": "126600", "model": "Sea-Dweller 50th Anniversary", "case_material": "Stainless Steel", "url": "https://mostexpensivewatches.net/reference/rolex-sea-dweller-126600-red-text"}, "score": 18, "why_compare": "Same rolex collector universe; shared search intent: rolex, stainless; similar steel case profile.", "listing_stats": {"count": 12, "median": 13275.0, "low": 12900.0, "high": 13800.0, "brands": 1, "merchants": 1}, "top_listing": {"id": "h_6964915896395", "brand": "Rolex", "model": "Rolex Sea-Dweller 126600", "reference": "126600", "year": null, "case_material": "Stainless Steel", "case_size_mm": 40.0, "movement": "Automatic", "complications": [], "condition": "excellent", "box_papers": "full_set", "price_usd": 13800.0, "currency": "USD", "merchant_slug": "hodinkee", "merchant_url": "https://shop.hodinkee.com/products/rolex-sea-dweller-126600-10-10-rol-xvng67", "image_url": "https://cdn.shopify.com/s/files/1/0146/0732/products/Rolex-Sea-Dweller-126600-10-10-ROL-XVNG67-9b4dd79f8b88.jpg?v=1710560762", "title": "Rolex Rolex Sea-Dweller 126600", "description": "This pre-owned Rolex Sea-Dweller 126600 watch is in excellent condition. During our quality control check, any necessary adjustments are made to ensure the watch is functioning as intended. The watch is Crown &amp; Caliber Certified Authentic and comes backed by our 1-year warranty.", "listed_at": "2026-05-18T02:01:26-04:00", "in_stock": false, "url": "https://mostexpensivewatches.net/listing/h_6964915896395", "outbound_url": null, "affiliate_network": "none", "outbound_available": false, "similar_url": "https://mostexpensivewatches.net/search?q=Rolex%20126600"}, "auction_comp_count": 0, "review_url": "https://mostexpensivewatches.net/ja/review/rolex-sea-dweller-126600-red-text", "alternatives_url": "https://mostexpensivewatches.net/ja/alternatives/rolex-sea-dweller-126600-red-text"}, {"reference": {"slug": "rolex-cellini-date-50519-white-gold", "brand": "Rolex", "ref": "50519", "model": "Cellini Date", "case_material": "18k White Gold", "url": "https://mostexpensivewatches.net/reference/rolex-cellini-date-50519-white-gold"}, "score": 13, "why_compare": "Same rolex collector universe; shared search intent: date, rolex.", "listing_stats": {"count": 19, "median": 12900.0, "low": 3000.0, "high": 24925.0, "brands": 1, "merchants": 2}, "top_listing": {"id": "h_7077950357579", "brand": "Rolex", "model": "Rolex Cellini 50535", "reference": "50535", "year": null, "case_material": "Stainless Steel", "case_size_mm": 40.0, "movement": "Automatic", "complications": [], "condition": "excellent", "box_papers": "full_set", "price_usd": 24925.0, "currency": "USD", "merchant_slug": "hodinkee", "merchant_url": "https://shop.hodinkee.com/products/rolex-cellini-50535-10-21-rol-x27s1q", "image_url": "https://cdn.shopify.com/s/files/1/0146/0732/files/Rolex-Cellini-50535-10-21-ROL-X27S1Q-c3e9b6e60d1a.jpg?v=1714583119", "title": "Rolex Rolex Cellini 50535", "description": "This pre-owned Rolex Cellini 50535 watch is in very good condition. During our quality control check, any necessary adjustments are made to ensure the watch is functioning as intended. 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It occupies an ultra-rare status among vintage Rolex collectors, often regarded as the ultimate grail. The entire line of 4-digit Daytona references is celebrated for their rarity, beauty, and collectibility, with a particular dial layout known as the “grail”- the so-called exotic dials ! \n   \n Many enthusiasts are already ", "listed_at": "2026-05-18T08:05:41+02:00", "in_stock": true, "url": "https://mostexpensivewatches.net/listing/h_15974695371097", "outbound_url": "https://bulangandsons.com/products/rolex-cosmograph-daytona-6262-exotic-white-dial-w3423", "affiliate_network": "none", "outbound_available": true}, "auction_comp_count": 0, "review_url": "https://mostexpensivewatches.net/ja/review/rolex-daytona-6265-gold-oyster-chronograph", "alternatives_url": "https://mostexpensivewatches.net/ja/alternatives/rolex-daytona-6265-gold-oyster-chronograph"}]}