Reference
Rolex Daytona
Reference 6264 · 18k Yellow Gold
The lowest current ask for the Rolex Daytona (ref. 6264) is $51,900 at Bulang And Sons, among 12 live listings we track. The auction record is $1,545,723 (Sotheby's London, 2020). Updated July 3, 2026. View lowest ask →
Track Rolex 6264
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About this reference
The Rolex Daytona reference 6264 was produced for a brief period between approximately 1969 and 1972, serving as a transitional model between the pump-pusher and screw-down pusher eras. In 18k yellow gold, the reference is significantly rarer than its steel counterparts, with production estimates suggesting only a few hundred units were manufactured. It features a 37mm Oyster case, a black acrylic tachymeter bezel, and the manual-wind Caliber 727 movement. Collectors value this reference for its short production window and the specific combination of the vintage pump-pusher aesthetic with the upgraded high-beat movement. On the secondary market, 18k gold examples typically command prices in the mid-to-high six-figure range. A notable variant is the "Paul Newman" dial configuration, which achieved a record result for the reference when a "John Player Special" 6264 sold for over $1.5 million at auction.
Hammer prices over time
Each dot is a documented public auction sale; click to view the lot. Dashed line marks the current asking median across live listings.
Auction track record
3 documented sales since 2017. Top hammer $1,545,723 at Sotheby's London in 2020. Median hammer: $871,500. Most recent: $819,000 in 2022.
Ranks #23 of 67 Rolex auction lots we track — see all Rolex records.
Live inventory matching this reference
Rolex
Rolex Daytona 6263
Ref. 6263 · 18k Yellow Gold
€258k
Rolex
Rolex Daytona 126528 "Le Mans"
Ref. 126528 · 18k Yellow Gold
€206k
Rolex
Rolex Cosmograph Daytona 6262 Exotic White Dial
Ref. 6262 · Stainless Steel
€174k
Rolex
Rolex Daytona 6265
Ref. 6265 · 18k Yellow Gold
€166k
Rolex
Rolex Daytona 6263 "Big Red"
Ref. 6263 · Stainless Steel
€118k
Rolex
1979 Rolex Daytona (Ref. 6263) Silver "Big Red" Dial
Ref. 1979 · 18k Yellow Gold
€92k
Rolex
Rolex Daytona 6265 "Big Red"
Ref. 6265 · Stainless Steel
€86k
Rolex
*Unpolished* 1991 Rolex 'Zenith' Daytona 18K YG (Ref. 16528)
Ref. 16528 · Stainless Steel
€85k
Rolex
1983 Rolex Daytona (Ref. 6263) Silver "Big Red" Dial
Ref. 1983 · 18k Yellow Gold
€78k
Rolex
1978 Rolex Daytona (Ref. 6265) Black "Floating Big Red" Dial
Ref. 1978 · 18k Yellow Gold
€77k
Rolex
1964 Rolex Cosmograph Daytona (Ref. 6239) Silver Dial W/ Box
Ref. 1964 · 18k Yellow Gold
€73k
Rolex
1978 Rolex Daytona (Ref. 6265) Black "Floating Big Red" Dial
Ref. 1978 · 18k Yellow Gold
€72k
Rolex
Rolex Cosmograph Daytona 6239 Black Dial
Ref. 6239 · Stainless Steel
€45k
Rolex
1991 Rolex Two-Tone Zenith Daytona (Ref. 16523) Black Mk. II
Ref. 16523 · Stainless Steel
€28k
Rolex
1967 Rolex Daytona (Ref. 6240) "Paul Newman Exotic Dial"
Ref. 1967 · Stainless Steel
€328k
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Rolex
1968 Rolex Daytona (Ref. 6239) White "Paul Newman" Dial W/ B
Ref. 1968 · Stainless Steel
€276k
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Rolex
1969 Rolex Daytona (Ref. 6239) White "Paul Newman" Dial W/ B
Ref. 1969 · Stainless Steel
€271k
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Rolex
Tropical 1970 Rolex Daytona (Ref. 6262) White "Paul Newman"
Ref. 1970 · Stainless Steel
€258k
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Rolex
1979 Rolex Daytona 18K YG (Ref. 6265) Champagne Dial W/ Role
Ref. 1979 · 18k Yellow Gold
€179k
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Rolex
1978 Rolex Daytona 18K YG (Ref. 6265) Champagne Dial W/ Box,
Ref. 1978 · 18k Yellow Gold
€175k
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Rolex
1971 Rolex Daytona (Ref. 6262) Black "Paul Newman" Dial
Ref. 1971 · Stainless Steel
€175k
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Rolex
Rolex Daytona Steel 16520 Porcelain Mk1 Dial Box and Papers
Ref. 16520 · Stainless Steel
€131k
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Rolex
1976 Rolex Daytona (Ref. 6263) Black "Big Red" Sigma Dial W/
Ref. 1976 · 18k Yellow Gold
€122k
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Rolex
1966 Rolex Chronograph Pre-Daytona (Ref.6238) 18K YG
Ref. 1966 · Stainless Steel
€121k
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All documented hammer prices
For this reference (and close variants).
| Lot | Year | Hammer | Venue |
|---|---|---|---|
| 6264 · Daytona "JPS Paul Newman" | 2020 | $1,545,723 | Sotheby's London |
| 6264 · Cosmograph Daytona "Lemon Dial" Paul Newman | 2017 | $871,500 | Christie's New York |
| 6264 · Daytona "Paul Newman Lemon" | 2022 | $819,000 | Sotheby's New York |
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