Valuation · updated July 2026 · live listings + documented auction results
How much is a Rolex Cosmograph Daytona Big Red worth?
As of July 2026, a Rolex Cosmograph Daytona Big Red 6263 lists at a median $120,000 (range $89,500–$295,000 across 4 live listings from 2 merchants); the documented auction record is $5,475,000 (Phillips New York, 2020); the Rolex cohort on the MEW Price Index is -0.01% since tracking began (2026-05-30).
Most recent documented result: $952,500 (Sotheby's New York, 2025).
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How this valuation works
The live band is computed from in-stock listings matched to this reference across our tracked merchants (asking prices, not offers). The auction band is from documented, primary-sourced results in the Record Ledger corpus. The trend is the brand cohort's movement on the repeat-listing Price Index — tracked since 2026-05-30, honestly labeled, never extrapolated. Cite as “MostExpensiveWatches Valuation”.