Watch of the Day · 2026-08-21
Philippe Dufour Simplicity 37mm
Ref. Simplicity · 18k Pink Gold — one documented result from the 1,156-lot MostExpensiveWatches auction record, featured today.
One of the first Simplicity models to ever appear at public auction, setting an early benchmark for the reference.
Selling for $257,868 at Phillips Hong Kong in 2016, this 18k pink gold Philippe Dufour Simplicity 37mm ref. Simplicity was one of the first Simplicity models to appear at public auction, establishing an early benchmark for the reference. Across 11 documented Philippe Dufour results in the corpus—anchored by a brand record of $5,182,109 for the Grande et Petite Sonnerie No. 1 in 2021—this sale marks an essential historical baseline for collectors.
Full lot record & sources All Philippe Dufour results The Grail Index
Previous watches of the day
| Date | Watch | Result |
|---|---|---|
| 2026-08-20 | Audemars Piguet Jumping Hour (circa 1928) | $1,016,000 · Christie's New York · 2026 |
| 2026-08-19 | George Daniels Anniversary | $452,700 · Phillips Geneva · 2019 |
| 2026-08-18 | Richard Mille Felipe Massa 'White Demon' | $378,000 · Christie's Dubai · 2023 |
| 2026-08-17 | Rolex Daytona 'The Legend' | $3,726,000 · Phillips Geneva · 2017 |
| 2026-08-16 | Audemars Piguet Royal Oak Perpetual Calendar | $398,000 · Sotheby's Geneva · 2022 |
| 2026-08-15 | Greubel Forsey GMT Balancier Convexe (1 of 1) | $302,400 · Christie's Dubai · 2025 |
| 2026-08-14 | Rolex GMT-Master "Marlon Brando" | $1,952,000 · Phillips New York · 2019 |
| 2026-08-13 | George Daniels Anniversary | $1,260,614 · Phillips Geneva · 2023 |
| 2026-08-12 | Greubel Forsey Invention Piece 2 | $423,395 · Christie's Hong Kong · 2024 |
| 2026-08-11 | Cartier Tank Louis Cartier | $379,500 · Christie's New York · 2017 |
| 2026-08-10 | Vacheron Constantin Chronograph | $150,000 · Phillips Geneva · 2016 |
| 2026-08-09 | Greubel Forsey Double Tourbillon 30° | $225,806 · Phillips Hong Kong · 2016 |
| 2026-08-08 | Greubel Forsey Balancier Convexe S² Carbon | $176,400 · Christie's Dubai · 2025 |
| 2026-08-07 | Urwerk Maltese Falcon | $133,197 · Phillips Geneva · 2024 |
About this series
Every day MostExpensiveWatches features one documented auction result from its comp corpus — hammer prices with primary sources, the record layer behind the Grail Index and the daily Price Index. Machine-readable: /data/watch-of-the-day.json. Cite as “MostExpensiveWatches Watch of the Day”.
Compiled: 2026-08-21T00:15:27.024923+00:00