Reference
Rolex Daytona
Reference 6264 · 18k Yellow Gold
The lowest current ask for the Rolex Daytona (ref. 6264) is $36,900 at Bulang And Sons, among 13 live listings we track. The auction record is $1,545,723 (Sotheby's London, 2020). Updated August 17, 2026. View lowest ask →
Track Rolex 6264
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About this reference
The Rolex Daytona reference 6264 was produced for a brief period between approximately 1969 and 1972, serving as a transitional model between the pump-pusher and screw-down pusher eras. In 18k yellow gold, the reference is significantly rarer than its steel counterparts, with production estimates suggesting only a few hundred units were manufactured. It features a 37mm Oyster case, a black acrylic tachymeter bezel, and the manual-wind Caliber 727 movement. Collectors value this reference for its short production window and the specific combination of the vintage pump-pusher aesthetic with the upgraded high-beat movement. On the secondary market, 18k gold examples typically command prices in the mid-to-high six-figure range. A notable variant is the "Paul Newman" dial configuration, which achieved a record result for the reference when a "John Player Special" 6264 sold for over $1.5 million at auction.
Hammer prices over time
Each dot is a documented public auction sale; click to view the lot. Dashed line marks the current asking median across live listings.
Auction track record
6 documented sales since 2017. Top hammer $1,545,723 at Sotheby's London in 2020. Median hammer: $471,795. Most recent: $463,904 in 2026.
Ranks #24 of 71 Rolex auction lots we track — see all Rolex records.
Live inventory matching this reference
Rolex
Rolex Daytona 6263
Ref. 6263 · 18k Yellow Gold
€255k
Rolex
Rolex Daytona 126529LN "Le Mans"
Ref. 56-01054 · 18k White Gold
€207k
Rolex
Rolex Daytona 126528 "Le Mans"
Ref. 126528 · 18k Yellow Gold
€203k
Rolex
Rolex Daytona 6265
Ref. 6265 · 18k Yellow Gold
€164k
Rolex
1979 Rolex Daytona (Ref. 6263) Silver "Big Red" Dial
Ref. 1979 · 18k Yellow Gold
€91k
Rolex
Rolex Daytona 6265 "Big Red"
Ref. 6265 · Stainless Steel
€85k
Rolex
*Unpolished* 1991 Rolex 'Zenith' Daytona 18K YG (Ref. 16528)
Ref. 16528 · Stainless Steel
€84k
Rolex
Rolex Daytona 6265 "Big Red" Black Dial
Ref. 6265 · Stainless Steel
€77k
Rolex
1983 Rolex Daytona (Ref. 6263) Silver "Big Red" Dial
Ref. 1983 · 18k Yellow Gold
€77k
Rolex
1978 Rolex Daytona (Ref. 6265) Black "Floating Big Red" Dial
Ref. 1978 · 18k Yellow Gold
€76k
Rolex
1964 Rolex Cosmograph Daytona (Ref. 6239) Silver Dial W/ Box
Ref. 1964 · 18k Yellow Gold
€72k
Rolex
1978 Rolex Daytona (Ref. 6265) Black "Floating Big Red" Dial
Ref. 1978 · 18k Yellow Gold
€67k
Rolex
Rolex Cosmograph Daytona 16528 Black Floating Dial in 18k Ye
Ref. 16528 · 18k Yellow Gold
€60k
Rolex
Rolex Cosmograph Daytona 6265 MK2 Silver Sigma Panda Dial
Ref. 6265 · Stainless Steel
€55k
Rolex
Rolex Cosmograph Daytona 6239 Black Dial
Ref. 6239 · Stainless Steel
€42k
Rolex
Rolex Daytona 116515LN
Ref. 56-01041 · 18k Rose Gold
€32k
Rolex
Rolex Cosmograph Daytona 116520 Panna dial Box and Paper Set
Ref. 116520 · Stainless Steel
€32k
Rolex
1991 Rolex Two-Tone Zenith Daytona (Ref. 16523) Black Mk. II
Ref. 16523 · Stainless Steel
€27k
Rolex
Rolex Cosmograph Daytona 116500LN Black Dial Full Set 2021
Ref. 2021 · Stainless Steel
€22k
Rolex
Rolex Cosmograph Daytona 16523 Black Inverted 6 Dial Execute
Ref. 16523 · 18k Yellow Gold
€16k
Rolex
Rolex Daytona | REF. 116523 | White Mother of Pearl | Stainl
Ref. 116523 · 18k Yellow Gold
€16k
Rolex
Rolex Daytona | REF. 116523 | Black Mother of Pearl Dial | S
Ref. 116523 · 18k Yellow Gold
€16k
Rolex
Rolex Daytona | REF. 116503 | Stainless Steel & 18k Yellow G
Ref. 116503 · 18k Yellow Gold
€14k
Rolex
Rolex Daytona | REF. 116523 | Stainless Steel & 18k Yellow G
Ref. 116523 · 18k Yellow Gold
€13k
All documented hammer prices
For this reference (and close variants).
| Lot | Year | Hammer | Venue |
|---|---|---|---|
| 6264 · Daytona "JPS Paul Newman" | 2020 | $1,545,723 | Sotheby's London |
| 6264 · Cosmograph Daytona "Lemon Dial" Paul Newman | 2017 | $871,500 | Christie's New York |
| 6264 · Daytona "Paul Newman Lemon" | 2022 | $819,000 | Sotheby's New York |
| 6264 · Daytona "Paul Newman" | 2026 | $463,904 | Antiquorum Monaco |
| 6264 · Cosmograph Daytona "Paul Newman" | 2026 | $471,795 | Antiquorum Monaco |
| 6264 · Cosmograph Daytona "Paul Newman" | 2026 | $447,392 | Antiquorum Monaco |
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