H. Moser & Cie. Endeavour Centre Seconds Concept

About this reference

The H. Moser & Cie. Endeavour Centre Seconds Concept reference 1200-0400 was introduced around 2015 as a limited edition of 10 pieces. This reference is defined by its 40.8mm 18k red gold case and a signature "Concept" dial, which omits all indices, logos, and branding to emphasize the fumé sunburst finish. It houses the in-house caliber HMC 200, a self-winding movement featuring a Straumann hairspring and a three-day power reserve. Collectors value this specific model for its role in establishing the brand’s minimalist design philosophy and its extreme scarcity compared to later non-limited Concept releases. On the secondary market, this reference typically commands prices between $20,000 and $28,000 depending on condition and provenance. While the 1200-0400 is no longer in production, its success led to the permanent integration of logo-free dials into the broader Endeavour collection.